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The secret way that your message can derail your brand

January 25, 2012

This week’s Brand How-To video focuses on a common issue with entrepreneurs — a very common way that creating your brand can actually get in the way of a successful business. Check out the video below, or keep reading for a transcript. Brand How-To: Put MISSION ahead of MESSAGE I was really inspired this week by a woman entrepreneur I know who is going through a huge transition within her business. She’s got a new focus on what her mission in this world is, and she is really excited about how she’s going to live that mission every day. So, Read more...

Posted in Brand, Message, Mission | Tagged brand, how to, lessons, message, mission, obstacles, priorities | Leave a response

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